Supply Chain Management
Keep inventory where it can sell, not where it can sit, so your products stay available to customers without tying up cash in unnecessary storage.
Amazon gives sellers plenty of ways to fulfill orders. FBA, FBM, third-party logistics, and blended models can all work. The right Amazon fulfillment strategy depends on what you sell, how quickly it moves, what it costs to store, how long replenishment takes, and what kind of margin you need to protect. Use the same approach across every product, and one ASIN might be eating storage costs while another keeps running short.
Amplifyy digs into how your products are actually moving through your Amazon supply chain and where the math starts to get weird. We compare sales velocity, fulfillment costs, replenishment patterns, and product-level performance to see which parts of your current setup are earning their keep and which ones deserve a rethink. Then we recommend changes that make better use of both your inventory and your budget.
A product can sell well and still underperform financially when Amazon inventory fulfillment and replenishment decisions stop matching current demand. Volume rises, seasonality changes the pace of orders, supplier lead times stretch, and receiving delays leave sellable inventory stuck in transit. Fees and storage costs also affect the economics behind an ASIN, even when sales still look healthy on the surface. Turns out, “selling well” and “making money efficiently” are not always invited to the same meeting.
We investigate those tradeoffs at the ASIN level and recommend adjustments based on what the numbers are actually saying. That could mean modifying how much stock goes into FBA, recalibrating reorder points, rethinking fulfillment for specific products, or improving the handoff between your supplier, warehouse, and Amazon. The point is to keep your Amazon supply chain management working for the business you have today, not the version of it that existed three forecasts ago.
ACCOUNT MANAGEMENT SUB-SERVICES
Manage less, sell more
Fulfillment Strategy
Not every product deserves the same fulfillment model. We compare FBA, FBM, and hybrid approaches against product size, sales velocity, margin, delivery expectations, and operating costs to determine what makes the most sense by ASIN. A fast-moving bestseller may call for a very different setup than a bulky, seasonal, or lower-volume product. We use those differences to recommend an Amazon fulfillment mix based on the economics of each product instead of one rule for the entire catalog.
Inventory Planning
Reordering based on gut feel gets expensive fast. We use sales history, lead times, seasonality, promotions, and current stock levels to determine what needs to be reordered and when. We also flag excess and aging Amazon inventory, identify ASINs at risk of running short, and account for upcoming demand changes that could affect replenishment. The goal is to keep enough inventory on hand to support sales without parking more cash in stock than the business needs.
Inbound Performance
Inventory doesn’t start earning until it is available for sale. We review inbound shipment history, receiving trends, placement decisions, and recurring delays to identify where products are losing time on the way into Amazon. That gives us a basis for recommending changes to shipment timing, quantities, and inbound strategy that can reduce preventable delays and get inventory into sellable status more efficiently.